Yorkshire Music Industry Support Plugged In Yorkshire
an initiative of higher rhythm limited


26th July 2010

Location Location Location

As part of Liverpool Sound City’s Northern Net programme, a special panel discussion on regionally located music businesses and the challenges working in a global industry was held in Sheffield at The Electric Works and simultaneously broadcast over the NorthernNet network to Northern Film & Media in Newcastle.

This lively free event featured three leading figures in music business offering their advice and experience on whether it matters where a music business is based when working with artists and partners around the world.

The panel discussed the following:

· Can regional music businesses be a success outside of their nation’s capital?

· Should UK businesses relocate to London?

· How can technology enable businesses to work globally?

· Do new platforms break down traditional geographic markets?

· What challenges are there in managing artists in different continents at the same time?

The panel was made up of:

Scott Cohen
one of the founders of The Orchard a full service marketing and distribution company which has headquarters in New York and London but operates in 25 different markets around the world. As a well-recognized public speaker and lecturer, Scott travels the world evangelizing new business models for the digital age. He is a visiting professor at London Metropolitan University and sits on the BPI Council. Scott’s music career started in the late 80’s in independent and major label artist management. In addition to his responsibilities at The Orchard, he manages Danish indie rock sensation, The Raveonettes and American all girl band The Dum Dum Girls.

Graham Wrench
whose career in the music business began in the 1980s, putting up fly posters for The Leadmill in Sheffield. He became the venue’s promoter and between 1989-98 booked artists such as Oasis, Pulp, Happy Mondays and many more. Having dabbled as a musician and an actor and having set up a record label, he felt experienced enough in the workings of the entertainment industry to take a shot at artist management. His first experience was managing Babybird, who had a big hit in the mid 90s with the song You’re Gorgeous. He went on to manage the Britpop act Gene and took girl group Supersister to chart success in 2001. For the last 10 years, Graham has managed Mercury Music Prize nominee Richard Hawley. He has recently added Tom McRae and rock ‘n’ roll legend Duane Eddy to this roster. He also co-runs the sponsorship company The Red Lodge who produce the music series The JD Set for Channel 4.

Dr Mike Jones
Director of MA in Music Industry Studies at the University of Liverpool and was previously the lyricist for Latin Quarter, who enjoyed a top twenty hit with 'Radio Africa' in 1986. Continuing success in Europe saw the act release seven albums – five for Sony-BMG and two for independent companies. His primary research interests are centred on the music industries. His research focus is concerned with understanding the nature of musician-business interactions. Key questions and interests are concerned with the relations of music production: in what ways is music an industry? What challenges do musicians pose to music managers? What is it that music business people ‘know’ that musicians are so desperate to find out? To what extent is the internet a practice for musicians to circumvent the decaying power of major record companies

This event was presented by Liverpool Sound City in association with Northern Net, Generator and Higher Rhythm.

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